momencio vs.
Captello 

momencio enhance event intelligence by reading intent powered by AI EdgeCapture, advanced personalization, real-time scoring, and intelligent follow-up capabilities.

at-a-glance

why momencio wins over Captello

side by side, feature by feature – this comparison between two leading lead capture solutions uncovers what really moves the needle in event success:

momencio vs iCapture, Best iCapture alternatives, iCapture competitorsUltimate Event Lead Capture App for Sales momencio vs CaptelloCaptello Lead Capture Software

no more manual data entry. instantly scan QR codes, badges, and business cards to seamlessly capture leads, and convert leads—anywhere, anytime. works offline too!

bare-bones lead scanning and capture—but you are on your own after that.

capture, organize, and enrich lead data from event badges, business cards, and name tags with AI, without additional event APIs, with real-time activity streaming and lead scoring for smarter sales.

without AI lead enrichment, businesses miss out on deeper lead intelligence.

advanced lead scoring mechanism based on engagement and interest to help you prioritize leads effectively.

doesn’t provide any tools for scoring leads based on their behavior or engagement. 

offers detailed live insights into lead journeys that answers why and what’s next with granular, actionable data.

stops at what happened with surface-level stats that require manual interpretation.

track every lead’s journey from booth interaction to follow-up in real-time.

without a real-time activity stream, you run the risk of not gaining lead insights on-the-go.

from frictionless lead capture to immersive gamified experiences that are tailored to meet your needs, turn engagement into measurable business momentum.

an assortment of activations that focus more on entertaining attendees than actually qualifying and converting them into leads.

engage leads through instant access to interactive content. share branded demos, videos, and animations while tracking engagement for better post-event follow-ups.

basic asset storage with limited automation and personalization options.

enriches, maps, and syncs captured lead data seamlessly across all platforms, ensuring your CRM isn’t just filled with names but with sales-ready intelligence.

‘advanced logic to route leads’ sounds impressive, until you realize how much manual effort is required to actually make it useful.

momencio automates everything that Captello does manually.

repository-based approach waits for sales teams to manually ‘condition’ leads before sending them to CRM, resulting in more delays.

offer a whole gamut of customized interactive experiences and gamification, fully integrated with real-time insights to align with your sales and marketing strategy.

offers gamification but lacks a direct tie-in to sales and conversion strategies.

tailored interactive experiences and advanced in-booth engagement

transform your booth into an epicenter of interaction with momencio’s innovative content delivery solutions, from intuitive touchscreens to immersive augmented reality. Design experiences that not only impart knowledge but also resonate deeply with attendees, delving into the nuances of their preferences and behavior.

smarter lead insights with AI 

momencio’s AI EdgeCapture™ automatically enriches your lead data to give you actionable insights. 

prioritize what matters most

focus your efforts on high value leads that are most likely to convert guided by the scores assigned by momencio’s advanced lead scoring mechanism. 

real-time lead intelligence 

momencio offers a live lead activity stream, keeping you updated with insights for timely outreach. 

post-event personalization that converts 

personalized landing pages and email follow-ups for each lead ensure you stay top-of-mind, driving better engagement and conversions. 

benefits for business owners

  • maximized opportunities: Never miss out on a potential sale. Capture every customer interaction and make them count.
  • strategic growth: Harness real-time insights for informed decision-making, helping you stay ahead of competitors.
  • operational efficiency: Streamline processes, reduce manual efforts, and dedicate more time to strategic growth initiatives.

why you should prefer momencio

  • capture every opportunity: With instant notifications and our badge scanner, be on top of every lead, every time.
  • strategies backed by data: Make decisions that propel business growth, driven by real-time insights.
  • time savings: Reduce the manual workload and let automation handle the routine, allowing you to focus on your business vision.

smart pricing for smarter events  

discover the key factors that drive event success with this side-by-side comparison of momencio vs. Captello:

momencio vs iCapture, Best iCapture alternatives, iCapture competitorsUltimate Event Lead Capture App for Sales momencio vs CaptelloCaptello Lead Capture Software
business model

user/team-based pricing that adapts to your needs, making it easier to scale and control costs.

self-managed model, can make cost control and team management challenging.
pricing

eliminate guesswork and keep your budget predictable. flexible seat-based pricing ensures you invest in outcomes, not overhead.

price only available after a demo – making it harder to plan budgets upfront.
commitment

offers flexibility with single-event plan, so you can choose what fits your event strategy.

fixed per-event pricing with no flexibility. doesn’t offer lead scoring or deeper engagement tracking options.
plans

starts at $2,700/year for 5 users – designed for businesses of all sizes, with pricing that grows as you do (without breaking the bank).

conceals plan details, forcing you to request quotes instead of offering straightforward, upfront information.
customer success & support

from setup to optimization, our experts have you covered, ensuring seamless operations, empowering you to focus on high-impact tasks.

offers reactive customer support – they will help you when things go wrong.

frequently asked questions

How do monthly and annual pricing differ?

Both monthly and annual plans at momencio require a one-year subscription. With an annual plan, you pay for the entire year upfront and benefit from a discount ranging between 10% and 20%, depending on the chosen plan. In contrast, the monthly plan bills you for add-ons just once, while the seat licenses are billed monthly.

Subscription plans require a minimum one-year contract to help you get the most value from momencio. Single-event licenses, on the other hand, have no long-term commitment and stay valid for up to two weeks after the event ends.

Only account administrators can add seats to your momencio plan. This ensures that only authorized personnel manage changes, keeping your subscription secure.

Yes, you can upgrade your plan anytime during your subscription. The cost will be adjusted accordingly. To proceed, contact your support manager for a seamless upgrade.

We don’t offer a free trial, but you can opt for a paid pilot for one event to experience momencio firsthand. If you subscribe after the pilot, the cost will be deducted from your subscription. Contact us to learn more.

Yes, we offer customized plans to fit your needs, whether you’re a small business or a large enterprise. Contact us to discuss your requirements, and we’ll tailor a plan for you.

Yes, we offer custom plans for nonprofits and NGOs tailored to their needs. We understand their unique challenges and provide solutions to enhance event engagement and lead management. Contact us to learn how we can support your initiatives.

We currently accept payments only through PayPal. If you need an alternative payment method, please contact us at support@momencio.com.

Yes, you can cancel your paid plan anytime. To start the cancellation process, contact us at support@momencio.com, and our team will assist you.

Didn’t find an answer to your question? We’re here to help!

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momencio - AI Lead Enrichment

Overview

The AI Lead Enrichment is a proprietary service of momencio designed to simplify and enhance the
process of capturing and enriching lead information at any type of event.

By using momencio’s mobile or tablet app, you can use the device’s camera to take a clear picture of any form of identification, including, but not limited to, name tags/event badges/business cards. Our AI-driven service leverages OCR technology to identify any information captured and map any relevant data to a contact record. The contact record is then fed to our Lead Enrichment service, which creates a more complete contact record. The process provides exhibitors with the most accurate and up-to-date contact details available.

The Reality of Event Data Collection

In the dynamic environment of event floors, achieving perfect data accuracy can sometimes be challenging. Both traditional lead capture methods using event APIs and AI Lead Enrichment strive for
high accuracy, but various factors can impact the data collected:

  • Personal Email Usage: Some attendees register with personal email addresses.
  • Name Misspellings: Minor errors can occur during registration.
  • Generic Email Addresses: Use of addresses like marketing@domain.com.
  • Broad Registration Categories: Attendees might register under general titles (e.g., Biomedical
    Student).
  • Complex Company Structures: Companies with multiple sub-companies can complicate data
    accuracy.

     

AI Lead Enrichment is specifically designed to manage these scenarios, continually learning and
adapting to improve its accuracy.

Advanced Services for Lead Enrichment

AI Lead Enrichment leverages a suite of advanced tools and services to ensure the highest quality data retrieval:

  • Machine Learning: Continuously improves the accuracy of lead data.
  • AI (Artificial Intelligence): Enhances basic information with additional details.
  • Data Enrichment: Adds valuable contact details to enhance lead profiles.
  • LinkedIn Services: Provides up-to-date professional profiles.

Our Commitment to Excellence

AI Lead Enrichment excels in providing accurate data, yet certain edge cases may present challenges. These include:

  • Private LinkedIn Profiles: Some professional details might be inaccessible.
  • Personal Email Addresses: When registrants use personal rather than business emails.
  • Small-Scale Businesses: Limited online presence can affect data richness.
  • Self-Employed Individuals: Lack of company affiliation might limit available data.
  • Event Staff Contacts: Scanned badges may occasionally belong to event staff.
  • Extensive Sub-Company Networks: Complexity in identifying the correct entity.
  • Security-Sensitive Industries: Industries like military or government may have restricted
    information.


Despite these potential challenges,
AI Lead Enrichment strives to provide the best possible data,
ensuring valuable insights for effective follow-ups.

How AI Lead Enrichment Enhances Your Event Strategy

  1. Data Capture: Seamlessly capture attendee information such as first name, last name, and
    company name.
  2. Data Enrichment: Utilize AI to enhance this basic information with additional details like
    business email and LinkedIn profile.
  3. Immediate Engagement: Send personalized follow-up emails and provide links to personalized
    microsites to maintain engagement.

     

momencio’s AI Lead Enrichment innovative technology ensures high data accuracy and enrichment, significantly improving your follow-up strategies and boosting overall event ROI.

By operating independently of event-specific APIs, ULC offers versatility across various events while enhancing your lead capture and engagement efforts.

Additional Information on Event APIs

Traditional event APIs play a crucial role in modern event management, facilitating tasks like attendee data collection and session tracking. However, there are common challenges associated with these APIs:

  • Data Delays: Delays in data delivery can affect timely decision-making.
  • Inconsistent Data Quality: Variability in data quality can undermine event analytics.
  • Misleading Event Data: Issues like duplicates can lead to inaccurate attendee estimates.
  • Limited Data Scope: Traditional APIs might miss crucial information that enhances attendee
    engagement and event ROI.

     

momencio’s AI Lead Enrichment overcomes these challenges by offering enriched data with high
accuracy, making it a versatile and cost-effective alternative to traditional event APIs.

How AI Lead Enrichment Works

  1. Data Capture: Captures attendee information, including first name, last name, and company
    name.
  2. Data Enrichment: Enhances basic information with additional details like business email and
    LinkedIn profile.
  3. Immediate Engagement: Sends personalized follow-up emails and links to personalized
    microsites for continued engagement.

By leveraging momencio’s AI Lead Enrichment, you can transform event interactions into meaningful business opportunities, ensuring every lead is accurately captured and effectively engaged

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