from lead capture to conversion—seamlessly

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momencio event app is designed to ensure that no lead is lost, no conversation is forgotten, and every follow-up is meaningful.

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why momencio for lead capture

capturing leads with ease

Turn every event interaction into a potential sale.

With momencio, event teams can effortlessly capture leads using multiple methods:

Scan badge – Instantly retrieve contact details via API or AI EdgeCapture™

Scan business card – Extract contact details using AI-powered recognition.

Booth mode: Sales reps capture and qualify leads directly.

Kiosk mode: Attendees input their own details seamlessly.

qualify & enrich leads instantly

Don’t just capture leads—empower your team to act on them in real time:

Take notes – Add critical details and categorize leads with predefined tags.

Lead qualification – Rank leads for follow-up using built-in criteria.

Take surveys – Collect insights through custom questionnaires.

By qualifying leads immediately, focus shifts to high-value prospects, ensuring no lead is overlooked.

engage prospects with interactive presentations

Deliver personalized, engaging presentations that drive conversions:

Launch digital presentations – Showcase tailored content in real time.

Add to Briefcase – Save materials for post-event sharing.

Track Engagement – Gain visibility into what resonates most with your audience.

personalized follow-ups that convert

Stay top-of-mind after the event with momencio’s powerful follow-up tools:

Send custom emails – Share tailored messages and presentations with ease.

Personalized landing pages – Provide every lead with a unique, curated experience.

Track engagement – See who opened your emails, viewed content, and took action.

These follow-ups help you nurture relationships and move leads closer to conversion.

real-time analytics & seamless CRM integration

momencio bridges event engagement and post-event follow-ups with ease:

Event analytics – Get an overview of the number of attendees, sessions, and booth visitors.

Track & compare ROI – Calculate the ROI of your events, factoring in costs and revenue generated.

Export leads to CRM – Send all captured data directly to your CRM.

with momencio, event & field marketers can take charge of their events, engage attendees in new and exciting ways, and achieve remarkable results.

frequently asked questions

What exactly is Universal Lead Capture (ULC) by momencio?

Universal Lead Capture (ULC) is a state-of-the-art tool designed to revolutionize lead capture at events. It goes beyond basic information gathering by enriching lead profiles with detailed professional data, including the latest business emails and LinkedIn profiles, all in real-time.

Absolutely. ULC’s design allows it to function independently of event-specific APIs, providing flexibility and adaptability for various events, which can lead to significant cost savings and reduced dependency on external systems.

With Universal lead retrieval, marketers can craft highly targeted strategies, leading to better attendee engagement. Its precise and actionable insights contribute to a significant uptick in event ROI.

Universal Lead Capture (ULC) is versatile and effective for any event, from events and conferences to extensive trade shows. Its design ensures that you can capture and enrich leads consistently, regardless of the event scale or type.

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momencio - AI Lead Enrichment

Overview

The AI Lead Enrichment is a proprietary service of momencio designed to simplify and enhance the
process of capturing and enriching lead information at any type of event.

By using momencio’s mobile or tablet app, you can use the device’s camera to take a clear picture of any form of identification, including, but not limited to, name tags/event badges/business cards. Our AI-driven service leverages OCR technology to identify any information captured and map any relevant data to a contact record. The contact record is then fed to our Lead Enrichment service, which creates a more complete contact record. The process provides exhibitors with the most accurate and up-to-date contact details available.

The Reality of Event Data Collection

In the dynamic environment of event floors, achieving perfect data accuracy can sometimes be challenging. Both traditional lead capture methods using event APIs and AI Lead Enrichment strive for
high accuracy, but various factors can impact the data collected:

  • Personal Email Usage: Some attendees register with personal email addresses.
  • Name Misspellings: Minor errors can occur during registration.
  • Generic Email Addresses: Use of addresses like marketing@domain.com.
  • Broad Registration Categories: Attendees might register under general titles (e.g., Biomedical
    Student).
  • Complex Company Structures: Companies with multiple sub-companies can complicate data
    accuracy.

     

AI Lead Enrichment is specifically designed to manage these scenarios, continually learning and
adapting to improve its accuracy.

Advanced Services for Lead Enrichment

AI Lead Enrichment leverages a suite of advanced tools and services to ensure the highest quality data retrieval:

  • Machine Learning: Continuously improves the accuracy of lead data.
  • AI (Artificial Intelligence): Enhances basic information with additional details.
  • Data Enrichment: Adds valuable contact details to enhance lead profiles.
  • LinkedIn Services: Provides up-to-date professional profiles.

Our Commitment to Excellence

AI Lead Enrichment excels in providing accurate data, yet certain edge cases may present challenges. These include:

  • Private LinkedIn Profiles: Some professional details might be inaccessible.
  • Personal Email Addresses: When registrants use personal rather than business emails.
  • Small-Scale Businesses: Limited online presence can affect data richness.
  • Self-Employed Individuals: Lack of company affiliation might limit available data.
  • Event Staff Contacts: Scanned badges may occasionally belong to event staff.
  • Extensive Sub-Company Networks: Complexity in identifying the correct entity.
  • Security-Sensitive Industries: Industries like military or government may have restricted
    information.


Despite these potential challenges,
AI Lead Enrichment strives to provide the best possible data,
ensuring valuable insights for effective follow-ups.

How AI Lead Enrichment Enhances Your Event Strategy

  1. Data Capture: Seamlessly capture attendee information such as first name, last name, and
    company name.
  2. Data Enrichment: Utilize AI to enhance this basic information with additional details like
    business email and LinkedIn profile.
  3. Immediate Engagement: Send personalized follow-up emails and provide links to personalized
    microsites to maintain engagement.

     

momencio’s AI Lead Enrichment innovative technology ensures high data accuracy and enrichment, significantly improving your follow-up strategies and boosting overall event ROI.

By operating independently of event-specific APIs, ULC offers versatility across various events while enhancing your lead capture and engagement efforts.

Additional Information on Event APIs

Traditional event APIs play a crucial role in modern event management, facilitating tasks like attendee data collection and session tracking. However, there are common challenges associated with these APIs:

  • Data Delays: Delays in data delivery can affect timely decision-making.
  • Inconsistent Data Quality: Variability in data quality can undermine event analytics.
  • Misleading Event Data: Issues like duplicates can lead to inaccurate attendee estimates.
  • Limited Data Scope: Traditional APIs might miss crucial information that enhances attendee
    engagement and event ROI.

     

momencio’s AI Lead Enrichment overcomes these challenges by offering enriched data with high
accuracy, making it a versatile and cost-effective alternative to traditional event APIs.

How AI Lead Enrichment Works

  1. Data Capture: Captures attendee information, including first name, last name, and company
    name.
  2. Data Enrichment: Enhances basic information with additional details like business email and
    LinkedIn profile.
  3. Immediate Engagement: Sends personalized follow-up emails and links to personalized
    microsites for continued engagement.

By leveraging momencio’s AI Lead Enrichment, you can transform event interactions into meaningful business opportunities, ensuring every lead is accurately captured and effectively engaged

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